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Hiring

We share our thoughts on design

Hiring
January 5, 2023

How & when to hire marketing agencies & contractors

Contractors and agencies aren’t bandaids for all of your marketing problems. I often see startups waste more money cycling through contractors and agencies than they’d spend on a solid full-time hire. This newsletter will help you choose the right contractors and agencies and how to set them up for success.

Hiring
April 7, 2021

Marketing Interview Questions

To help you assess early and growth-stage marketing candidates, we’ve created a list of categorized interview questions and a scorecard to use for interview feedback.

Hiring
January 28, 2021

How to hire your first marketer

With so many roles within marketing, knowing who to hire and how to hire your first marketers is difficult. Many founders make the wrong choice with their first marketing leader.

Hiring
December 1, 2020

How to organize your SaaS marketing organization

We've built marketing teams from scratch at multiple now unicorn companies. While no marketing two teams look the same, we’ve evolved a framework org chart that we recommend early-stage SaaS founders or heads of marketers use.

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