Half-day virtual conference: 12/10/25 9 AM to 1 pm PT
GEn marketer Summit
Half-day virtual summit on 12/10/25 from 9 AM to 1 PM PT, exclusively for MKT1 subscribers. Get tactical advice and inspiration to uplevel for the AI era.
Presented by
Agenda
We're mixing 2 keynotes, with tactical AI workflow demos and a panel with marketing leaders who have all moved from marketing specialists to generalists to Heads of Marketing.
Additional details on workflow presenters and our closing keynote TBA by Thanksgiving!
keynote: EMIly KRamer
How marketing teams can adapt for the AI era.
Hint: Gen Marketers!
DEMos: Ai Workflows
Real workflows from the marketers who made them. See workflows you can build today.
Panel: Expanding your skillset
Hear from generalist Marketing Leaders who started their careers as a product marketer, content marketer, and growth marketer, with past and present experience at Clay, Stripe, Merge, Vanta, Asana, LaunchDarkly, Flexport & Orum.
KEYNOTE: STANDING OUT IN THE AI ERA
Traditional channels are in decline, what works now?
Speaker TBA
Marketing is undergoing the biggest shift in my 20-year career. I’ve seen every major wave—from the internet, to social media, to mobile, to PLG—reshape the roles we hire. But those shifts created new specialist roles.
The AI era won’t create more marketing specialists; it demands more marketing generalists.
Why? Because AI makes specialization accessible to everyone—it helps you execute tasks that used to be out of reach. The opportunity to win now comes from speed of execution, creativity that stands out, and avoiding random acts of marketing.
This new era favors nimble, in-house generalists with AI-powered toolkits who can run high-impact campaigns rooted in audience insight.
I call this new role the Gen Marketer.
EVENT FOR paid subscriBERS ONLY
This conference is open to all paid MKT1 Newsletter susbscribers. It's only $9/month or $99/year.
You'll also get access to 100+ templates, tools & resources; the full archive of newsletters; free posts to our job board. Annual subscribers also get exclusive, deep discounts on our favorite GTM tools through our Perk Stack.
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