Join us on Thursday April 13 from 9 AM-11 AM PT for an interactive, live workshop. Learn how to to use your positioning, GTM motion, and marketing advantages to build the right marketing strategy.
$250 per person, maximum 50 participants
4/13/23 @ 9-11 AM PT
Live on Zoom with Emily Kramer, co-founder of MKT1, former Head of Marketing at Asana & Carta, creator of MKT1 Newsletter.
Understand how your positioning, GTM motion, and marketing advantages fit together to fuel your marketing strategy.
Learn the differences between product-led and sales-led growth and when to use each (or both)
Understand the 9 marketing advantages that are critical to growth and which marketing channels & tactics to use for each.
Get tools and templates to help you conduct audience and competitive research, so you can create the right marketing fuel.
Learn how to build a marketing org that will help maximize the potential of your GTM motion, marketing advantages, and audience.
Here's what a few marketers say about working with us (thanks!).
VP of Marketing, Switchboard
"Emily’s course far exceeded my expectations. As a senior marketer, I really enjoyed learning new ways to think about planning and strategy."
Head of Marketing at SafeStack
"This course made a huge difference to how I think about B2B marketing and is already helping me focus on what matters."
CMO at LeaderFactor
"Emily is fantastic and keeps things practical and useful. You walk away will loads of action items and clear improvements. 10/10 Recommend."
VP Marketing & Strategy, Learn to Win
"Absolutely fantastic learning experience! Can't recommend it highly enough."
Marketing Leader, Practice
"Was truly the most practical and useful course I feel like I've taken in years (or ever). Thanks Emily!"
VP of Marketing, HyperComply
"Working with Emily Kramer and MKT1 was one of the best growth-hacks for our early-stage company."
I understand what it's like to be in your role and love using my experiences to help other marketers grow their careers.
Asana, Carta, Astro (acq. Slack), Ticketfly
Emily has led marketing teams at Seed to Series E startups with $0 to $100M ARR. She built the marketing teams and functions from scratch at Asana, Carta, and Astro (acquired by Slack).
As co-founder of MKT1 Capital & MKT1 Community, Emily has worked with over 75 startups to build their marketing functions as an investor or advisor. Emily also writes MKT1 Newsletter with 20,000+ subscribers and teaches the top-rated course for startup marketing leaders, Building B2B Marketing, on Maven.
More about Emily >
If you're trying to figure out the right marketing strategy and tactics for your business, this 2 hour workshop will save you hours of work later.
Making a plan and prioritizing work for your team is often the hardest part of the job. This workshop will help you identify what will be most impactful.
If you are new to setting marketing strategy—and communicating about it—this workshop will give you a useful framework.
If you don't have a marketing team yet or are looking to better guide your team to focus on the right things, this workshop will help set you on the right path.
Building a marketing strategy can seem daunting. We break it down into a simple framework you can start using today to make a better plan, and start executing immediately.
If you haven't taken a step back to research your audience & market, understand your business model, and identify any marketing advantages, this workshop will help.
Don't waste time with the wrong channels and tactics. Learn what will work best for your startup—which doesn't involve blindly following playbooks.
It's a big jump to go from tactical executor to building a marketing strategy. We're here to help you do it.
Join us on Thursday April 13 from 9 AM-11 AM PT to learn how to improve your marketing strategy and drive more impact at your startup.